As mentioned in the last post, I just spent a very long weekend in Center Parcs (staying until late Monday afternoon. trying to get most value for money).
I’ve been to all the Center Parcs in the country although the one at Elveden in Suffolk the most often (about four times) — and would go more often if it wasn’t so ludicrously expensive. This is quite odd as I normally like holidays to be as independent and away from hordes of other people as possible — I much prefer self-catering cottages in the wilds of Wales or Gozitian villas to big hotel complexes.
The concept of entering a fenced-off compound, surrendering your ability to ‘escape’ because your car is parked (as in my case) literally a mile away and spending three or four days there with over 4,000 other people hell bent on a good time would normally be an anathema to me. And yet…
Like Disneyland or well-run theme parks like Alton Towers, there seems to be something quite re-assuring about these closed, contained, managed worlds. I can pretty cynical about most forms of entertainment and yet I found myself happily paying out extortionate prices — like Â£10 for 30 minutes on a pedalo (although I saved Â£96 for a weekend hiring 5 bikes by strapping our own precariously on the car and spent more time looking in the mirror to check they hadn’t fallen off than I did looking forwards down the A11).
As far as I could tell, almost everyone else that I’ve ever encountered there has a similarly good time — again something that seems to happen at Disneyland, even to the most embittered sceptic. I was prompted to wonder why. It goes beyond the obvious factors like things generally working properly and havingÂ good staff who are well trained in customer service (they’re in the company ofÂ John Lewis and Waitrose in surveys and have recently undergone aÂ whole company training programme ‘Making Memorable Moments’ similar to the ones I used to do at BA when that company actually had good customer service). (It might be possible to spot my MBA training in the interest in customer service and operations management there — I’d love to write a thesis on how these places work.)
But what does this have to do with novel writing? On a psychological level, I think there are some startling similarities. AÂ comment I wrote up on the blog a few months ago that Francesca Main made Â (commissioning editor at Simon and Schuster) seems very relevant. She said of reading the opening of a novel that ‘you must feel you are in good hands’ as a readerÂ — and this is exactly what places like Center Parcs do. Well-written fiction has an authorial assurance (distinct from the narrator) that, ultimately, makes the reader feel safe — part of a contract in the reader suspending disbelief and also a guarantee that the time invested in reading will result in a satisfying experience.
Note that the words ‘author’ and ‘authority’ have the same etymological root. And so this is at Center Parcs and Disneyland — there’s an invisible sort of authority that derives from the exclusivity of the community — everyone’s paid a lot to be there so that’s a social leveller and they are literally gated communities where causes of social anxiety can be excluded. In Center Parcs case various design features ameliorate the fact that thousands of other people are also on the site: the accommodation is cleverly laid out so neighbours don’t overlook each other; the forest setting deadens the noise levels (and mobile phone signals!); and the absence of cars eliminates a source of status and also creates an environment which is a bit otherworldly (a bit like that created in fiction).
Center Parcs is also interesting when considered againstÂ Maslow’s hierarchy of needs . The safe and exclusive environment is important as it addresses theÂ knows that physiological and safety needs need to be covered before the higher needs are fulfilled. It brings to mind an interesting quotation that I read recently in theÂ Economist Blighty blog about wider society: Â ‘the ultimate purpose of politics and the state [is]: the protection of people from each other.’ I’d argue that the attraction of novels to many readers, especially but by no means exclusively in non-realistic genres, is the sense of escape from anxieties about other people’s actions in the disordered ‘real world’.
Belonging/social needs are generally covered as people are on holiday with family or friends. However, the popularity of activities, like my doing archery or the tree-climbing that I blogged about below, is certainly associated with achieving self-esteem (overcoming fears, demonstrating ability). Some of the activities even inch towards self-actualisation — having a massage in the spa is very nice and I even got up at 6.30am on a Sunday to be educated by a wildlife ranger — going round looking for deer and birds (we spotted a little owl — which is apparently good going).
Also, as mentioned in aÂ previous post in the context of rollercoasters, much of what we choose to do in our leisure time fits a classic narrative structure, which separates the experience from the inertia and continuity of real life — films, plays, music all tend to have beginnings and ends with middles arranged into some sort of anticipated structure. The same applies to holidays — there’s travel there and back and packing and unpacking, acclimatisation and so forth — although holiday companies seem to have been slow to realise the narrative. A subsidiary of my ex-employer, Thomson Holidays, has stumbled in its current TV advertising on the parallels between drama (films/plays) and a perfect holiday experience ‘authored’ by an expertly directed cast.
One re-assuring facet of holidays, planned activities and instances of fiction is that there is a planned end — in real life we never know when the end is.
A need for narrative structure must be somehow hard-wired into the human brain and is no doubt exploited intuitively by effective fiction writers. As a novel has an all encompassing narrative arc and many smaller arcs within that structure, so does the holiday experience. Even such basic events as a meal in a restaurant follow a set structure — and the more satisfying and memorable a meal the more likely it is to have an expectation setting opening and a satisfying resolution.
The more complex activities that I did at Center Parcs are similarly organised. A well-delivered massage certainly follows a pattern that ends with a rewarding, relaxing denouement. The tree-trekking starts with a briefing then has a series of 9 ‘acts’ of rope obstacles to be negotiated between trees (a place to pause) — tension is gradually built up as the obstacles rise higher above the ground. Then there’s the climax of suddenly descending at speed down the zip wire. You negotiate the course yourself (as you would read a book) but there’s always the re-assurance of the authority of the instructors in the background — like a safe, authorial presence — as with reading a book, it can be thrilling and feels perilous but you know it’s ultimately safe.
The Center Parcs Aerial Adventure could be quite an effective, if unorthodox, model for the plotting of a novel as it seems to tap into the same basic human psychology.
Also, many of these participatory activities are a little like a performance and perhaps it’s not surprising that I mentioned in the last post that I was struck that one of the climbing instructors reminded me of my character Kim — both are acting, to an extent, in some sort of artifice. It reminds me of the surreal line in ‘Penny Lane’ (that Ian MacDonald thought was one of the most truly avant garde lines The Beatles ever wrote) — ‘and though she feels as if she’s in a play, she is anyway’.